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Using Social Media to Make You More Employable

Social media can be a great tool for interacting with friends but it can also help you with your career. Social media gives you the opportunity for networking, engaging and developing your personal brand by showing people who you are. People can get a gauge of your personality and skills from your online presence and want to interact with you.

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Social media can be a great tool for interacting with friends but it can also help you with your career. Social media gives you the opportunity for networking, engaging and developing your personal brand by showing people who you are. People can get a gauge of your personality and skills from your online presence and want to interact with you.

 

Using social platforms can also help you develop your transferable skills:

  • Communication, talking and staying connected with friends can be fast and fun
  • Relationship building skills are built when expanding your network and meeting new people
  • Awareness of how others portray themselves online can help you understand how you are seen on social media
  • Emotional intelligence is built when writing and can help you be aware of and better express tour emotions
  • Collaboration can help self confidence when listening and learning from others

Be Aware

You should assume that employers will look at your social media before asking you for an interview. If there are any posts on your accounts that you would not want an employer to see, tweak your privacy settings/delete it. People have gotten in trouble for their use of social networks and it can be difficult to separate your personal and professional social profile.

Platforms

LinkedIn can be a great professional networking tool to connect with professionals. Regularly searching for vacancies on LinkedIn can help your jobs search, especially if you receive recommendations or referrals from respected professionals in your industry. With LinkedIn Learning you can also gain skills by completing short courses taught by professionals in order to enhance your profile and showcase your soft skills.

Twitter is a great way to create conversations with tweets, replies and direct messages. Discover stories regarding today’s biggest news and events by following people and brands you enjoy.

Instagram is a great showcase for visuals as viewing pictures and short videos can be very engaging. If you are consistent, you can build an audience and expand your network. It can also be a great tool for business, with insights and analysis available for your posts and engagement levels, marketing yourself or a business can be made easier.

Facebook is useful for connecting with others and getting information. With news, local events and opportunities often shared you can easily continue to see what new is happening around you.

 

Don’t forget to keep up to date with current trends and updates to social networks. Sign up for your favourite form of media whether it is newsletters, podcasts or emails from major companies to keep updated.

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